The Race for Ecommerce An Ecommerce website is driven by traffic and conversions making both SEO and web design high priorities. The market competition for online stores is becoming particularly fierce as more people use the internet to do their shopping whether it’s for clothes, food, or digital technology. Around 40% of consumers now frequently [...]
Analysing and understanding data provides the foundation of a successful marketing campaign. It is all too easy to analyse the data, build the campaign, and let it run. But sustained success requires ongoing data analysis and interpretation, and taking campaigns that extra step further needs ongoing trials and tests. Fortunately for online marketers, we have [...]
Many business owners now understand the importance of great quality design be it on or offline. Not only is it essential for building a solid and trusted brand, it’s also important when it comes to building an authority online. Over the years, design and SEO have become reliant upon one another, so in order to [...]
New businesses always have to think twice or more before they decide to jump into the ecommerce industry. The reason is simple. Ecommerce is tough and there are no shortcuts. Setting up an online store is not just about building a beautiful ecommerce website. Successful online shops have a very strong front end and an [...]
What is a sitemap and how important is it for SEO purposes? If you have website a sitemap is not likely to be a new concept to you. It is simply an extra page added to your web site that links to all other pages used to let a search engine know which pages are [...]
While an interesting website design might pick you out from the crowd, the importance of a carefully structured, content-rich website should not be forgotten. You’re website may look magnificent and your products or services may be unbeatable, but in the end it all comes down to whether people are actually finding and landing on your website. [...]
